Get #Back2SchoolReady with Scholastic Books from Kellogg’s

Disclosure: This shop has been compensated by Collective Bias, Inc. and its advertiser. All opinions are mine alone. #Back2SchoolReady #CollectiveBias

As the assistant director at an early learning center, I see firsthand the importance of exposure to literacy at an young age. Our school library houses over 12,000 books, and we host a family story time every month. While at our school we encourage children to hold, look at, and eventually read books, we can only do so much. Just like any good habit, a love of reading begins at home. I’ve been an avid reader since childhood, and I’m thrilled that my two boys love reading too. Studies have shown that boys are less avid readers than girls, which could lead to lower reading comprehension and test scores. As a parent I encourage my boys to read as much as they can. That may mean they read novels, comic books, or magazines, but the end result is the same: they are reading.

During our latest shopping trip to Walmart, I was thrilled to discover the Kellogg’s “school bus” display promoting their 1 BOX = 1 BOOK campaign.


For every specially-marked Kellogg’s product, you can order one Scholastic book via Kellogg’s Family Rewards program. I took advantage of this great promotion and restocked our pantry and refrigerator with the boys’ breakfast favorites.


Chocolate Chip Eggo Waffles, for the win!


It was so easy to order the free books: just create or log in to the Kellogg’s Family Rewards program, enter the 16 digit codes provided inside the specially-marked boxes, select your books, and that’s it! Codes must be entered by 3/31/16, and all codes must be redeemed within 14 days of purchase. The books arrive in six to eight weeks, sometimes even sooner. Some titles are even available as e-books. Each person can redeem up to 30 books, which is a great way to build your child’s personal library, or donate to the school of your choice (please note: e-books cannot be donated).

There are three ways to upload your receipt to your Kellogg’s Family Reward account: via text, via scanning into your computer, or via the Kellogg’s Family Reward app for purchases made online via between 7/21/15 and 9/11/15. Consumers can also buy directly on and receive a free book from purchases made between 7/21/15 and 9/11/15. Look for Buy Now button at for a list of all eligible items.


My boys were so excited to pick out a few books to add to their library. With over 80 titles to choose from, they had plenty of options. We are now Back to School ready, with new reading materials arriving at our house any day now, and plenty of delicious and nutritious breakfast options for those crazy school day mornings, and snacks for bedtime reading too!


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